Privacy Policy

At Orqestra Technologies Private Limited (“Orqestra”, “we”, “us”, “our”), we are committed to protecting your privacy and ensuring transparency in how we collect, use, and safeguard your personal data.

This Privacy Policy applies to your use of:

• Our platform and services (“Service”)
• Our website
• Any integrations with third-party platforms such as Instagram

1. Who We Are

Orqestra is a technology platform that enables brands, agencies, creators, and partners to manage campaigns, workflows, collaborations, and performance analytics.

2. Scope of This Policy

We process personal data in two roles:

a. As a Data Controller

When we collect and use your data for our own business purposes (e.g., account creation, communication).

b. As a Data Processor

When we process data on behalf of our customers (e.g., campaign data, creator data). In such cases, we act strictly under customer instructions.

3. Information We Collect

a. Account Information

• Name
• Email address
• Phone number
• Company name and role

b. Instagram & Third-Party Integration Data

When you connect Instagram or other platforms, we may access:

• Profile information (username, profile image, bio)
• Account identifiers
• Media content metadata (posts, captions, timestamps)
• Engagement metrics (likes, comments, reach, impressions)

Important:
We only access data that you explicitly authorize via platform permissions (e.g., Meta APIs).

c. Usage & Technical Data

• IP address
• Device and browser information
• Log data (pages visited, time spent, actions performed)

d. Communication Data

• Emails and support messages
• Form submissions
• Feedback and inquiries

e. Financial Data

• Billing details
• Payment transaction information (processed via secure third-party providers)

f. Customer Data (Processed on Behalf of Users)

Customers may upload or manage data such as:

• Influencer or creator profiles
• Campaign data
• Audience or subscriber information

We process this data only as instructed by the customer.

4. How We Use Your Information

We use your data to:

• Provide, operate, and maintain the Service
• Enable integrations (e.g., Instagram analytics and syncing)
• Manage accounts and workflows
• Process payments
• Communicate with you (updates, support, notifications)
• Improve our platform and features
• Ensure security and prevent fraud
• Comply with legal obligations

5. Instagram & Third-Party Integrations

When you connect your Instagram account:

• You authorize us to access data via official APIs
• We use this data to enable campaign tracking, analytics, and workflows
• You can disconnect your account at any time

We do not:

• Post content without your explicit permission
• Access private messages unless specifically authorized
• Sell or misuse your data

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

• Keep you logged in
• Improve platform performance
• Understand user behavior
• Enhance user experience

You can control cookie preferences through your browser or our cookie consent banner.

7. How We Share Your Information

We do not sell your personal data.

We may share data with:

a. Service Providers

Cloud hosting, payment processors, analytics tools, CRM systems

b. Integration Partners

Platforms such as Instagram (Meta), Google, and other connected services

c. Legal Authorities

When required by law or valid legal requests

d. Business Transfers

In case of merger, acquisition, or restructuring

All third parties are bound by confidentiality and data protection obligations.

8. Your Rights

Depending on your location, you may have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion
• Withdraw consent
• Restrict or object to processing
• Request data portability

To exercise your rights, contact us at:
📧 privacy@orqestra.com

If your data is processed by one of our customers, please contact them directly.

9. Data Retention

We retain personal data:

• As long as your account is active
• As necessary to provide services
• As required by law
• To resolve disputes and enforce agreements

10. International Data Transfers

Your data may be processed in India and other jurisdictions where our service providers operate.

By using our Service, you consent to such transfers.

11. Children’s Privacy

Our Service is not intended for individuals under the age of 18.
We do not knowingly collect personal data from minors.

12. Security

We implement reasonable technical and organizational measures to protect your data, including:

• Secure servers
• Access controls
• Encryption where applicable

However, no system can guarantee absolute security.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

When we do, we will update the “Effective Date” and take appropriate steps to inform users where required.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy:

Orqestra Technologies Private Limited

📧 main.orqestra@gmail.com